DocsResearch

Research

Market research, competitor analysis, and user insights

Overview

Comprehensive research on the language learning market for professional expats, including competitor analysis and market opportunity assessment.

Market Analysis
Language learning app market driven by migrant workers relocating to Middle East/Europe. Growing number of expatriates seeking language proficiency.
Competitor Deep-Dive
Analysis of Duolingo, Speak, Praktika AI, and Elsa Speak — their strengths, weaknesses, and gaps we fill.
User Pain Points
Tourist phrases don't cut it for work. Gamification doesn't respect professional users. No app combines all 4 skills with professional context.
Market Score
78/100 — Problem severity high, buildable, clear monetization path, underserved niche (Persian/Dutch).

Full documentation available in Google Drive